Increasingly, the buying criteria for automotive vehicles is heavily influenced by the infotainment and connectivity systems that they offer. So why, then, do so many new vehicles have glitchy and/or cumbersome IVI systems? And what is being done about it?
Since 2016, In-Vehicle Infotainment (IVI) systems have become the No. 1 reason for complaints about new vehicles, according to J.D. Power and Associates. In fact, for a second consecutive year, problems with vehicle infotainment systems account for 25% of all problems, according to the J.D. Power 2022 U.S. Multimedia Quality and Satisfaction Study, which was released in September 2022. The top-cited problem for new-vehicle owners in the past few years being connectivity issues with smartphones (both Android and Apple devices).
In this webinar we investigate the causes of this apparent degradation in quality, what challenges the industry segment is facing, what has changed over the past 5-10 years that has contributed to the problems, and - most crucially - what can be done to turn things around.
Key takeaways:
- What IVI systems are today, what they mean for consumers and what issues do they have
- The reasons why IVI system quality is suffering and what has changed
- What steps can be taken in order to improve the situation, and
- How static analysis can help improve quality as part of quality first best practices